BestWork Blog

Engaging Millennials in the Workforce – Turning Entrepreneurs into Intrapreneurs

What do Millennials want in a workplace and how can we increase Millennial engagement? These questions have been the focus of organizations that are adapting to meet the needs of the generation that will lead us into the future.

To adapt to the needs of the Millennial generation and engage them in the workplace, it helps to know the challenges they face, as well as the strategies you can use to retain your most promising Millennial employees.

The pioneering CEO of, Marc Benioff, says: “When you look at the Millennials’ value system, what Millennials want, they want to have meaning in work. They want to understand that the company they’re working for is not just building products and selling products.”

Millennial engagement quote by marc benioff

The most promising Millennials in your workforce want to combine profit and purpose to create meaning and value. According to the Pew Research Center, Millennials are those born between 1981 and 1996. They put a big focus on social entrepreneurship and are trying to make a difference in the world NOW.

An article by Entrepreneur titled Why Millennials May Just Be the Best Entrepreneurial Generation Ever, delves into the entrepreneurial nature of the millennial generation further. Supporting the “profit and purpose” approach of Millennials is vital to retaining them in your workforce.

Millennials don’t want to wait, and they will quickly seek an opportunity that fulfills their values, goals and expectations… or start their own business instead! To retain the most promising Millennial employees – your high potential Millennials – you’ve got to find ways to align their values and skills with the goals of your organization.

By recognizing the unique aspects of the Millennial approach to entrepreneurship, you can retain and deeply engage the Millennials in your workforce, converting them into intrapreneurs who are solving the challenges in your organization with the same zeal that they would in their own business.

Share with a Friend

Call for Coaching

1(800) 333-9003

Read the Latest Posts

Top 5 Challenges Managing Millennials

In one of our previous articles we listed the most common challenges faced by Millennials. In this article we’ll look at the “other side of the equation” revealing the top 5 challenges faced whenmanaging Millennials in the workforce. Millennials became the largest generation in the U.S. labor force in 2016 according to a Pew Research […]

Motivating Millennials at Work – Moving Beyond Biscotti and Bonuses

The problems faced by Millennials are real, and it is leaders’ responsibility to make sure the Millennial generation who will be making up 75 percent of the workforce by 2025, feels more motivated and engaged then ever. When it comes to motivating Millennials at work, the typical approaches of bonus structures and employee perks don’t […]

Millennial Work-Life Balance – Shifting Perspectives and Changing Norms

Millennial work-life balance is much different than previous generations. When we look at the challenges Millennials face as they enter parenthood and take on increasing responsibilities in the workforce, is no surprise that Millennials are taking a different approach to work-life balance. A global study by EY titled Work-life challenges across generations reveals the differences […]